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The Portland, OR, brewery raised about $7 million in four Direct Public Offerings, promising shareholders a free pint of beer a day for qualified investments. Only Oregon residents were eligible to invest in the first offering for $500,000, which sold out in three days based on a newspaper ad at Christmas time. A second offering for $500,000 was extended to Washington residents. The company followed with two additional offerings, using both print ads and radio to effectively get the word out. The president and CEO of the company made personal calls to sell shares. The company’s mailing lists were also used to advertise offerings.